Truth in Advertising

 
Radio Media Planning

We work with brand and direct marketers to develop effective radio media plans. Our services include:

  • Nationally syndicated radio planning
  • Spot market planning
  • Direct response media planning: Short form (:15 - :60 seconds) and long form (infomercials)
  • Measurement tracking and optimization on all radio media plans

Truth in Advertising Media Services:

Media Buying
Media Buying
The media plan lays the foundation. The media buy brings the campaign to life. Planning and buying are stages of one effort, not separate executions. Often a media buy looks vastly different than the media plan approved. To ensure you get the plan you approved, we start "buying" during the planning process.
media buying con't

 

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Media Planning : Television media planning | Radio media planning | Print media planning | DRTV media planning | Internet media planning
Media Buying : Television media buying | Radio media buying | Print media buying | DRTV media buying | Internet media buying